The winter holidays come to an end for most of us the day after New Year’s when empty champagne bottles and party hats are tossed out, and it’s time to get back to the office. But if you happen to work in the gifting business, which, in part, we do, mid-January requires that we celebrate all over again at the annual Atlanta International Gift & Home Furnishings Market®. This remarkable show, which this year attracted more than 7,000 vendors and 100,000 visitors to Atlanta, Georgia, was like getting a glimpse of Christmas Future long before the real event.
This year’s show was held from January 10 to 17 at Atlanta’s AmericasMart®. The focus, as always, is on holiday gift, floral and home décor, and to say the spectacle is a bit overwhelming would be an understatement. The 7,000 brands are spread throughout three buildings, each housing about 20 floors. Some of the vendors keep year-round showrooms, but many arrive just before visitors do, and they set up temporary showrooms for the duration of the show.
This year, we were delighted to send our new hard goods manager, Nikki Fappiano, to the show. An experienced buyer, she went armed with a shopping list, camera and notepad. For three days, she hunted for treasures for our holiday 2017 season.
“It’s hard to get back into the holiday mindset the second week in January after just putting holiday 2016 to bed,” Nikki says. “But the excitement of the show – with new products, new vendors, and tons of people – really helps.”
Nikki walked an average of 7 miles each day, visiting with vendors who currently do business with White Flower Farm, and meeting new ones. Two floors, called the “Gardens,” are dedicated exclusively to lawn and garden products. She spent time there, and also voyaged into other areas including Holiday, Floral, and Gift & Home Accents. She gathered up ideas, spotted emerging trends, and placed orders for items we’ll be trying out.
Overall, “trends are ranging from farmhouse to gleaming metal,” she says, with the continued popularity of copper and bronze, galvanized metals, and gun-metal gray colors all in abundance in vases, planters and boxes for 2017.
She spotted macramé plant hangers, a flashback to the ‘70s that have also been seen in magazines and catalogs and glimpsed in a contemporary style renovation project on HGTV’s “Fixer Upper.” Wall planters for creating “green walls” indoors were ubiquitous with presentations including receptacles for low-maintenance succulents, and ferns.
Succulents were seen again alongside air plants, which have trended in the last few years. They remain must-have items for interiors, and were seen in any number of beguiling presentations from terrarium-size conservatories that house the plants in glass and metal structures to single plants tucked inside suspended glass balls.
For color trends in planters, a palette of whites, beiges and pale grays could be seen with the neutrals providing an understated background for plants and flowers. Added detail was found in textures, which ranged from earthy to marble to geometric surfaces, including patterns on glass.
Rustic and natural accents abounded with bowls and candleholders made from driftwood, some providing a home for succulents.
One cute surprise was the prevalence of pineapples in gift items and home décor accents. The motif was expressed in everything from mantel decorations to large garden statues.
Nikki returned with notes, photos, and plenty of ideas. As we write this post in early February, the samples she requested have begun to arrive. Meetings soon will be had, selections will be made, and orders put in.
White Flower Farm customers can look forward to seeing her favorite finds when we roll out our Holiday 2017 collection in our catalog and on the website in October. (You might even get a sneak peek at some of the items this fall.) We can’t wait to show you!